Ayala Group COVID-19 Initiatives


July 2021

#BrigadangAyala: Medical frontliners receive support from Globe and partners

In appreciation for medical frontliners, Globe and its partners support Ayala Group’s #BrigadangAyala by providing WiFi kits, entertainment packages, grocery, medical supplies, insurance vouchers, and cash support to three public hospitals.

UP-Philippine General Hospital (PGH), National Children’s Hospital (NCH), and Tondo Medical Center (TMC) will each receive 50 Globe MyFi devices with free 9 GB valid for 7 days for its medical frontliners. In addition, the hospitals will receive a cash donation of P500,000.00 from Ayala Corporation through Ayala Foundation, plus funds raised through Globe Rewards and GCash.


Globe thanks Tondo Medical Center frontliners with free Home Prepaid WiFi and pocket WiFi kits, as well as 5G SIM packs for a better connectivity experience

The hospitals will also receive smart TVs with Globe Home Prepaid WiFi with 10 GB data valid for 7 days to be installed in COVID and cancer wards and other patient areas such as the Emergency Room and Out-Patient Department.

“As a conglomerate, one of Ayala’s core strengths is its diversity, which has been quite evident in the group’s holistic response to the COVID-19 pandemic,” said John Philip Orbeta, Ayala Corporation’s Chief Human Resources Officer. “Through Brigadang Ayala, we are once again banking on our diversity to make an impact to the lives of the communities we serve.”

Globe Business customers have also contributed to this worthy advocacy by providing gift packs to the medical frontliners. Meanwhile, Generika provided 500 immunity booster packages for PGH frontliners. Century Pacific Food Inc. shared 500 nutrient-rich food packages for NCH staff and patients. PureGo provided 500 PureGo discount vouchers worth P200 to TMC employees. GCash likewise provided GInsure package with Covid and Dengue coverage for 3 months for 500 frontliners of TMC.

Globe donates to staff of National Children's Hospital

National Children’s Hospital staff all smiles as they received more connectivity support from Globe and #BrigadangAyala

When the pandemic started, Globe supported PGH Medical Foundation Inc. and nine (9) other hospital beneficiaries through Globe Rewards by raising P41M through the help of its customers. Fundraising for PGH has continued to date. Globe Rewards provided a digital avenue for concerned Filipinos to quickly donate funds to these hospitals. PGH alone has received over P22 million worth of essential COVID and pediatric cancer supplies since 2020.

“This contribution is Globe’s way of saying thank you for their continued service and sacrifice. We know that these connectivity devices will help them in sharing their struggles and triumphs with their families and make it easier for them to take care of their patients,” said Ernest Cu, Globe President and CEO.


Under the #BrigadangAyala initiative, around 500 medical frontliners from PGH have received 5G LTE SIM packs, Home Prepaid WiFi, and pocket WiFi kits

“We are always forging ahead to provide solutions that will not only help our frontliners in their daily battles but also help the majority of Filipinos adapt and thrive in our new reality. Globe will continue to scale its digital solutions and connectivity efforts to get our country back on track,” he added.

#BrigadangAyala is Ayala Group’s united contribution to serving people and communities nationwide. It is Ayala Group’s integrated response to its almost two century-old commitment to national development by doing various social development and corporate social responsibility initiatives—ranging from disaster relief and response, assistance for public education, championing of social enterprises, and public health advocacy, among others.