ILOILO CITY — The Ayala group continues to launch WeAreAyala Business Club (WAABC) chapters across key cities in the country, with an aim to re-energize business units, establish synergy and communication, and fellowship among Ayala group employees, and boost engagement with local communities.
Following WAABC Cebu’s launch in April, the Ayala group launched the WAABC Iloilo chapter at the Iloilo Convention Center last May 2022. The City of Love has had its fair share of community initiatives with Ayala since 2016. From the Book Donation with Groliers and the Bantay Bata Medical Mission to the more recent BuyAni Project and ABC Brigada Eskwela, Iloilo truly is a “special place for Ayala,” as Fernando Zobel de Ayala, Ayala Corporation President and CEO, said.
“This is one of the most impressive cities I’ve seen in the country, and I commit that we will do more,” Zobel said.
About 250 employees from 16 business units in the Ayala group in Iloilo attended the WeAreAyala town hall, giving them a chance to engage with and get to know each other towards better collaboration on future projects.
In the evening, the group’s most valued clients and partners were welcomed with a cocktail event to show the group’s appreciation for their long-standing relationship and support. The Ayala executives took time to talk to each client, ensuring that they will continue to be served well and that potential business opportunities will be explored.
It was a day full of activities that highlighted each employee’s contribution and how their roles fit into the organization, helping forge stronger bonds, build new friendships, and start insightful discourses among attendees.
Liezyl Villanueva, Globe Telecom Retail Area Head for Panay Island and newly inducted WAABC Iloilo Board Member who has been with the Ayala group for 25 years, shared how the event served as an opportunity to synergize with internal and external business partners.
“Across the group, we talk a lot about how we can better serve our customers through cross-functional and inter-Ayala Group collaboration. Most of the time, their customers are also ours and it’s a joy to see that we are not only able to offer products and services but also programs that involve sustainability, volunteerism, and sports. This way, our approach becomes holistic, making our customers our top priority.”
“Since WAABC has the network, I am pretty sure, in the future, if I need help, most of WAABC would just be one call away. I know I can count on them,” shared Fatima Joy Reyes, Ayala Property Management Corporation Area Head for Western Visayas and newly inducted WAABC Board Member.
The success of the WAABC Iloilo launch involves cultivating a shared vision, mutual respect, and a commitment to doing what it takes to fulfill its bigger mission: #AyalaForTheGreaterGood.
It also speaks to the Ayala Group’s contributions to Iloilo: it redeveloped the Sicogon Island in Carles, Iloilo, a popular beach destination back in the 1970s, and built the Atria Park District, a township which has condominiums, shopping centers, and hotels.
At the end of the year, WAABC Iloilo plans to do more for and with the city by infusing more investments and undertaking health and environment programs such as tree planting and medical missions.
“As we move forward, Ayala will continue along the path of meaningful and tangible impact to all our stakeholders in the investments that we make, the projects that we implement or the social impact initiatives that we participate in,” said Fernando Zobel de Ayala. “I am excited to see what all of us can achieve together as we enter this new era for WAABC across the country… Let’s work together to do more in this great city and province.”
For more information:
CATHY BENGZON Head, Brand and Reputation Management Ayala Corporation e-mail – email@example.com