Integrated Microelectronics, Inc. (IMI) today announced a new partnership between subsidiary Eazix, Inc. and Sharp Electronics (Singapore) Pte. Ltd. that could potentially catapult locally designed and manufactured electronic components in the global marketplace.
Eazix, Inc., the design arm of IMI, is now a member of Dream Team, a Sharp Electronics Singapore initiative that offers one-stop shopping solutions and design services to its customers. Dream Team combines the marketing and technological expertise of Sharp and that of established design and manufacturing houses such as Eazix and IMI.
As a member of Dream Team, Eazix will provide services such as system application development and component level design by adopting Sharp’s key components such as liquid crystal displays (LCD) and flash memories as well as pre-manufacturing and value engineering. The partnership also draws on the strengths of IMI, one of the country’s leading contract manufacturers and a member of the Ayala Group of Companies.
Says Arthur Tan, president and chief operating officer of IMI: “Being a member of Sharp Electronics Singapore’s Dream Team will further enhance the value proposition of the IMI Group as a product realization company for its strategic customers. This milestone is a recognition of the creativity of the Filipino.”
Masao Shimizu, managing director of Sharp Electronics Singapore, added: “With EAZIX’s strong reputation in its product development and design services and its high-volume manufacturing and logistics expertise, I am delighted to have such a reputed partner. It is my belief that our collaboration will lead to new innovative applications in the Philippine and global market.”
Global demand
Sharp Electronics Singapore launched Dream Team last year in response to the “growing demand for integrated products that meet the network-linked lifestyle of home, office and mobile communities.” Dream Team now has 15 business partners in six continents that provide customized development services and contract manufacturing in hardware and software design. Through these partnerships, Dream Team is able to offer cost-effective and high competency technology solutions for consumer electronic devices such as personal digital assistants, LCD-related products, and smart cards.
According to Tan, IMI’s knowledge-based capabilities make it an excellent partner of Sharp’s Dream Team. “We can ensure a seamless transition from product conceptualization to process design and high-volume manufacturing,” he notes. IMI currently serves leading Japanese multinational corporations in the hard disk drive and optical disk drive industries. It has also worked with global companies in the telecommunications, industrial, automotive and other electronics segments.
Meanwhile, IMI established Eazix, Inc. to assist customers in translating their ideas and technologies into products. The design house is focused on customized product design of digital multimedia, wireless technologies such as Bluetooth and global positioning systems (GPS), and Internet devices.